Put your brand where India scrolls, watches and searches
Seven placements across the app — the home feed, reels, inside creator reels, explore, the story rail, notifications and search. Book a slot online in under two minutes.
60 seconds, sound on, full screen — the whole phone is yours.
Your Brand Free delivery this week only —
Who you are actually reaching
A creator-first audience that opens the app to watch, not to check a timeline. Here is what we can say with confidence.
People the platform has served content to.
Posting reels, going live and building followings.
Across 9K+ ratings.
Your budget buys new people, not the same ones again.
Seven ways to appear, shown exactly as they look
Tap a placement to see the real unit in the real screen. The outlined element is the part you are booking.
Home Feed
In the main scroll, between posts people follow
A full-width post that sits inline in the home feed, styled exactly like an organic post so it reads as content rather than an interruption. It carries your profile name, creative, caption and a tappable action button.
- Broad awareness at the lowest cost per view
- Product launches that need a caption to explain them
- Driving profile follows from an engaged audience
Your Brand Free delivery this week only —
Book your slot at half the regular rate
Each step up unlocks a surface rather than just more impressions, so you can see exactly what the extra spend adds.
Slots booked after the clock runs out are charged at the regular rate.
Starter
A first campaign, on the two highest-volume surfaces.
- Home Feed and Explore placements
- City, state or country targeting
- Radius targeting around one city
- End-of-campaign performance report
- Creative checked before it goes live
Growth
Adds full-screen video and the story rail.
- Everything in Starter
- Reels — full-screen, sound-on video
- Story Rail — 15s full-bleed story
- Split delivery across placements
- Mid-campaign report and one optimisation pass
- Creative resizing for each placement
Scale
Every placement, including intent and creator inventory.
- Everything in Growth
- All 7 placements — nothing held back
- Search — own your category terms
- Notifications — one sponsored row
- In-Reel — branded overlay on creator reels
- Named campaign manager
- Weekly reporting through the flight
- Priority creative review
Always-On
A full month of presence, at the lowest cost per day.
- Everything in Scale, for 30 days
- Reserved inventory on your key dates
- Creator roster matched to your category
- Monthly planning with the ads team
- Custom reporting to your own dashboard
- Lowest effective cost per day of any package
Prices shown are the launch-offer rates. Each is a one-time booking for the flight length shown — nothing auto-renews. Delivery is metered by impressions actually served, and the closing report reconciles against what was booked.
Want to run something small yourself? The self-serve tool inside the app starts at ₹99 with no contract — see how self-serve works.
Spend it where it counts
Narrow delivery down to a radius around a single city, split budget across placements, and cap how often one person sees you.
Country
Run everywhere, or restrict delivery to the countries you actually sell in.
State and city
Pick individual cities — useful when stock, staffing or delivery is city-bound.
Radius
Draw a radius around a single city to keep spend close to a store or service area.
Placement mix
Choose any combination of the seven surfaces and split budget between them.
Dates
Any flight from one day up to 90 days, scheduled ahead of time.
Frequency cap
Nobody sees your campaign more than 4 times a day, so budget buys new people instead of the same ones.
Location only, and privacy-safe. There is no age, gender or interest targeting today, and location is inferred from the viewer’s connection rather than from personal profile data. We would rather tell you that up front than sell you precision we do not have.
What to send the studio
Send finished assets, or send a logo and a one-line brief and we will build and resize for every placement you have booked.
| Placement | Media | Aspect | Duration | Headline | Body |
|---|---|---|---|---|---|
| Home Feed | Video or image | 1:1 or 4:5 | Up to 60s | 60 | 300 |
| Reels | Video only | 9:16 | 5–60s | 60 | 300 |
| In-Reel | Logo + end card | 9:16 end card | Overlay 3–5s · end card 3s | 40 | 120 |
| Explore | Video or image | 9:16 or 1:1 | Up to 30s | 60 | 300 |
| Story Rail | Video or image | 9:16 full bleed | Up to 15s | 40 | 90 |
| Notifications | Thumbnail image | 1:1 thumbnail | Static | 40 | 90 |
| Search | Profile card or post | 1:1 thumbnail | Static | 40 | 90 |
Headline and body limits are the same limits the campaign builder enforces. Video placements will not accept a still image.
Brief to live in five steps
- 1Send a briefObjective, budget, dates and where you want to run. The form on this page is enough to start.
- 2Get a planWe come back with a placement mix, expected delivery and a quote — usually within one working day.
- 3Approve the creativeSend finished assets, or send a logo and a brief and we resize for each placement.
- 4Campaign reviewEvery campaign is checked by our team before a single impression is served.
- 5Live and reportedDelivery starts on your date. You get impressions, reach, clicks and completion rate for the flight.
What you get back
- Impressions and unique reach, split by placement
- Clicks and click-through rate
- Video views and completion rate on Reels, Story and In-Reel
- Profile visits and new follows attributed to the campaign
- Leads collected, downloadable as a file
- Spend pacing against the agreed flight
Ads run against content that has passed moderation. Tell us categories to avoid in the brief and we will apply them to your campaign.
Before you send the brief
The Starter package, at the launch price shown above, for a 3-day flight. If you want to start smaller still, the self-serve tool inside the app runs from ₹99 a day — see the self-serve page linked below.
By impressions actually served. The end-of-campaign report reconciles against what was booked, and any slot that did not deliver is either made good on the next flight or refunded under our refund policy.
Yes. Pick any combination of the seven surfaces, and we will split the budget the way you ask rather than optimising it away from a placement you wanted.
You get a confirmation with your booking reference, and the ads team contacts you within one working day to collect creative and lock your start date. Nothing goes live until you approve it.
We can. Send a logo, product shots and a one-line brief and we will build and resize creative for each placement you have booked. Finished assets are of course welcome.
Creative review is usually same working day. Book at least two working days before your start date to be safe.
Yes. Your campaign manager can pause, extend or shift budget between placements mid-flight.
Ads run against content that has passed moderation, and any post reported and actioned is removed from ad adjacency. Tell us categories to avoid in the brief and we will apply them.
Location — country, state, city, or a radius around one city — plus placement and schedule. There is no age, gender or interest targeting today, and location is inferred from the connection rather than from personal profile data.
Send a brief, get a plan and a quote
Usually within one working day. No retainer, no agency in the middle.